The Brand ED Podcast by Robby Fowler

057: 7 Deadly Dangers of Running a Personal Brand Business, Danger #1

7 Deadly Dangers of Building a Personal Brand: Danger #1 - Little to No Accountability

In this first episode of my popular series "7 Deadly Dangers of Building a Personal Brand," I dive deep into the first danger: personal brands having little to no accountability. I discuss the freedom, flexibility, and roaming lifestyle that personal brand businesses offer, as well as the potential pitfalls that come with it. Discover the importance of being aware of these dangers and taking responsibility for your actions as a personal brand entrepreneur.
Show Notes:
[00:00] - Introduction to the series "7 Deadly Dangers of Building a Personal Brand"
[02:34] - The first danger: Personal brands have little to no accountability
[04:27] - The lack of a licensing board or authority to keep personal brands accountable
[07:45] - Why personal brands can be dangerous due to the freedom they offer
[10:10] - The risk of giving customers what they want or think they want
[13:00] - Personal brands are great at roaming but not great at putting down roots
[16:12] - The importance of being aware of the dangers associated with personal brands
[20:15] - Conclusion: Reflect on this first danger and share your thoughts with me
[21:30] - Contact me: DM on Instagram or email

Key Takeaways:

  • Personal brands can thrive on giving customers what they want or think they want, but this can be dangerous in the long run.
  • Establishing roots and maintaining accountability is crucial for personal brand success and sustainability.
  • Being aware of the dangers associated with personal brands can help entrepreneurs make better decisions and build stronger foundations.

Questions to Ponder:

  • How can you create a system of accountability for your personal brand?
  • What steps can you take to establish roots and foster meaningful connections in your personal brand business?
  • Are you giving customers what they truly need, or are you only catering to their perceived wants?

Join me in the next episode as I continue the series and uncover dangers #2 and #3 of building a personal brand. Don't miss out on the Brand ED Bullet that drops in-between the episodes!

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